Chad Wiebesick is a savvy digital marketing pro who's been exclusively in the online space since the turn of the century (the 21st century, that is). A strategic thinker with an eye for tactical execution, he’s got extensive background in integrated media strategy across both B2B and B2C markets. He has successfully planned and executed branding and direct response digital campaigns for dozens of clients. Tactics have included search engine marketing (SEM and SEO), display advertising, rich media expandable banners, performance-based affiliate marketing, social media, podcast advertising, email, newsletters, and webinars. A jack of all trades, he is proficient with ad-serving and reporting technology (DART and MOJO) as well as Internet media research and planning tools (e.g. @Plan, Nielsen//NetRatings, AdRelevance). Chad’s work and contributions have earned industry recognition. He was named a Rising Media Star by OMMA Magazine in 2004 and was a finalist in Media Magazine’s Creative Media Awards in 2006. Chad has spoken at industry conferences, presenting to organizations such as Search Engine Strategies and American Business Media. In 2005 he was elected as an Executive Board Member to the Chicago Interactive Marketing Association and served again in 2006. Outside of work, Chad enjoys watching episodes of The Office and playing Wii with his wife. He and his wife also enjoy philanthropic lending through Kiva.org – changing lives and solving poverty through social lending.

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