Price brings more than 10 years of digital interactive experience creating value as a digital marketing innovator providing actionable insights and leadership to global brands . His background includes Procter & Gamble (NYSE:PG), Coca-Cola USA (NYSE:KO) and NBC/Universal (NYSE:GE). Most recently, Mr. Price re-built the Wunderman Interactive Practice in Irvine implementing global programs across Ford’s Premiere Automotive Group: Jaguar, Land Rover, Lincoln-Mercury and Volvo. Mr. Price holds a patent pending in NFC near field communications/location based technology solutions. "The ability to learn faster than your competitors may be the only sustainable competitive advantage." - Arie De Geus